Match The Label

22 Dec

 

One of my recent online discoveries is the blog of Bruce Bradley, a former food executive turned writer.  One of his recent posts was on the marketing of sugar-sweetened breakfast cereals directly to children.

In my home, I’m the only Paleo eater.  The rest of my family maintains a fairly standard American diet – like I did until almost four months ago.  So when I noticed a breakfast cereal and a cookie mix in the kitchen – I was wondering how similar they were.

Look – Honey Nut Chex is Gluten Free!

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So which of these has a better nutritional breakdown?

So that bowl of Chex – assuming you still to the 3/4 cup serving size (1/12 of a box) would find you 120 calories, 1 gram of Fat, 200mg of Sodium, 28 grams of Carbohydrates, and 2 grams of Protein.  It also comes with a reasonable number of vitamins of minerals that it has been fortified with.

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And the cookies – 2 cookies worth of mix will yield 90 calories from 1 gram of fat, 130mg of Sodium, and 19 grams of Carbohydrates (are cookies low carb?) with 1 gram of Protein.  What’s notable is that the cookies have 5mg more of Potassium and the same 9 grams of sugar.

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So in a nutshell – that’s why I haven’t eaten breakfast cereal in the last 3 months and have switched to a menu of Eggs, Bacon, Kale, Spinach, Sweet Potatoes, Bok Choy, Peppers, Onions, and whatever other fruits and green vegetables I can find.  Why does the government insist on 1/4 of food intake being grains?

 

 

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